> For the complete documentation index, see [llms.txt](https://help.extremeleadprogram.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.extremeleadprogram.com/pay-per-click-website-traffic/who-designs-the-message-that-the-prospects-see.md).

# Who designs the message that the prospects see?

We use our existing proven generic ads to generate this high-intent traffic. These ads are designed to attract prospects looking for a business opportunity, working from home, making money online, etc.